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Waste Disposal Signage the University of Vermont

Cantrell, Grace M
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Abstract
This study investigates consumer preferences for waste disposal signage on the University of Vermont’s campus. Consumer recall data on language, image, and color elements of signage for landfill, recycling, and compost waste receptacles was gathered to determine which signage elements prompt the most recall, comprehension, and positive association in consumers who use waste receptacles at the University of Vermont, and which elements are considered most important to said consumers. This research will be utilized by the UVM Recycling and Zero Waste office in determining which waste disposal signage is most effective for landfill, recycling, and compost waste receptacles across campus.
Description
Date
2022-01-01
Student Status
Undergraduate
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Type of presentation
virtual-oral-presentation
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UVM Student Research Conference
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URI
https://hdl.handle.net/20.500.14849/8297
DOI
Advisor(s)
Marie-France Nelson
Department
Program/Major
French
Business Administration
College/School
College of Arts and Sciences
Grossman School of Business
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Social Sciences
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