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Farmers and their Diversified Horticultural Marketing Strategies

Grubinger, Vernon P.
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http://rightsstatements.org/vocab/InC-EDU/1.0/
Abstract
This 49-minute educational video features 14 farmers from 8 farms in the Northeast describing their marketing practices for fresh produce. The farmers explain their approaches to the use of: roadside stand, farmers' market, large-scale Community Supported Agriculture, multiple markets, internet sales, pick-your-own, restaurant sales, and a wholesale marketing cooperative. 59 - Roadside Stand, Walker Farm. Jack and Karen Manix, Dummerston, VT 421 - Farmers’ Market, Pleasant Valley Farm. Paul and Sandy Arnold, Argyle, NY 801 - Large-Scale Community Supported Agriculture, Food Bank Farm. Michael Docter and Linda Hildebrand, Hadley, MA 1215 - Multiple Markets, Goranson Farm. Jan Goranson and Rob Johanson, Dresden, ME 1439 - Internet Sales, Gourmet Greens. Rich Romer, Chester, VT 1671 - Pick-Your-Own, Grieg Farm. Norm Grieg, Red Hook, NY 2085 - Restaurant Sales, New Leaf Farm. Chris and Dave Colson, Durham, ME 2460 - Wholesale Cooperative, Harlow Farm. Paul Harlow and Dennis Sauer, Westminster, VT
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1999
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