A Content Analysis of Diet Culture on TikTok
Minadeo, Marisa A
Minadeo, Marisa A
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Abstract
This study provides a content analysis of eating behavior and body image related content on the social media app, TikTok. A set of 100 videos was collected for ten different selected body and food related hashtags. A codebook was created to tag each video for certain factors based on a preliminary analysis of a subset of videos. The analysis will explore questions of how prevalent diet culture messaging is on TikTok, and whether these messages are weight-normative or weight inclusive in order to provide an understanding of what information TikTok users are creating and being exposed to.
Description
Undergraduate
Date
2021-01-01